Thursday, 29 September 2011

Tinie Tempah Advertisement


This is an example of an album release advert for Tinie Tempah’s Disc-overy album. The advertisement features a similar image that is featured on the front cover of the album so it is easily recognisable in stores. Much like Calvin Harris’s album advertisement a portrait style image of the artist from the shoulders up has been used. This is a popular image choice among the dance genre. The same bold white style font has been used on the advert as well as the album cover. This is a style that has been carried on throughout Tinie Tempah’s albums and advertisements. Unlike the Calvin Harris advert, more colours have been incorporated into the advertisement due to the colour photograph.  The advert gives the basic details of when the album is going to be released. It also adds that the album features a popular single that is already in the charts. This information has been included so the audience can associate a familiar song with the album itself.

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